Any improvement in working practices that helps increase the recovery of stroke patients should be applauded and shared. That is just what G.E healthcare wanted to do. They had been working with St Luke’s hospital in Kansas City to set out a process of practices which sped up patient recovery.
When G.E wanted to show other healthcare professionals what they had a achieved they looked to ESA to create an engaging film. We opted for a hand drawn whiteboard style film. This techniques uses an illustrator creating the drawn elements live which we then sped up and augment with motion graphics.